If you take a billionaire and a beggar, one thing they both have in common is the fact they both have 24 hours in a day. How we choose to spend our time is one of the most important decisions we make on a second by second basis, yet so many of us waste our…
Effective marketing often involves getting in people’s faces and making people notice you. But there can be times when this is simply annoying, possibly having a negative impact on a company’s image. Here are just a few annoying marketing tactics that you may want to avoid. #1 Pop-up overuse Pop-up adverts can be found…
It’s fair to say that a decent website is as vital for modern sales as a respectable retail space. That’s why an online presence is now the first port of call for many companies. As well as creating a whole new platform for sales, a well-designed website can boost reputation, and even bring physical customers…
If you are a small start-up business, you are likely to not have wads and wads of cash readily available to spend on marketing, especially in the early days of your business. But that doesn’t mean that you shouldn’t make an effort or be ready to use some of the tools that are out there…
So many small business owners make the mistake of thinking that only larger companies are prone to cybersecurity threats. Sure, a lot of hackers will go for major corporations – either because they feel there’s more opportunity for profit there or for the sake of simply taking down a major company. But that’s not to…
The internet has been a revolution for business and not just online businesses but for offline too. It is not only thanks to people being able to buy things online that has changed the way we do business but thanks to the internet there are more and more ways to start a business, help a…
Links are a very important part of SEO and creep into most digital marketing campaigns. Having an effective link building strategy in place can benefit you by increasing the organic traffic to your website. Once you become the owner of many credible backlinks attributed to high domain authority sites, blogging platforms, and other industry-specific resources,…
Online content is an essential part of any brand or business. Compelling content will not only increase traffic to your site but help keep subscribers for the long haul. Read on to learn five qualities found in online content that keeps readers coming back for more. #1 It has a Target Audience and Focuses…
Imagine when you have a full-time employee and the person you hired to do a specific task isn’t responsible enough. This person can’t keep up with the demand, and the results are always problematic. However, the person you hired is warm and friendly. You have also got to know this employee since you treat everyone…
Live streaming is becoming more than a convenience for businesses that want to chat with personnel or clients from around the world. Indeed, entrepreneurs have found that live streams are changing the way that products and services are marketed. These are five ways that using live video interactive streaming in a business marketing campaign can…