During the Corona period, the meaning of social networks became sharper, as a virtual social reality that sometimes not only complements but even replaces the true social reality. But even in the days before the closures designed to flatten the infected curve, social media management was undoubtedly important, both commercially and economically. We will explain why it is so … [Read more...]

The onset and consequent devastation of the Covid-19 pandemic have caused a major rethink and approach to how we go about doing many things. Schools have been shut down, and classes have gone online entirely. Online learning is new to some people, and it may take some time to get used to and effectively take advantage of it . If online learning is new to you or you … [Read more...]

Traditional classroom learning and homeschooling are no longer the only ways one can finish their education. For many years now, online learning has become an alternate solution for students and professionals alike. This serves as an easier and more flexible way of pursuing education outside of a traditional classroom setting. One can study at their own pace and enjoy … [Read more...]

"It doesn't make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do" – Steve Jobs. With one in three Americans freelancing, freelancers have become an excellent alternative to in-house employees. Freelancers are a product of the gig economy where you pay them for the gigs or tasks they complete for your … [Read more...]

The internet proved that you don't need to be super smart to make a lot of money. Even the simplest ideas can work if you know how to present them. However, the market has changed substantially in the last decade. As we mentioned right at the beginning, you don't need to be super smart, but you have to put in a lot of effort and research if you want to succeed. There are … [Read more...]

Running a business on a budget is about learning to streamline processes on a constant basis. When you start to make changes to your company there are so many different processes that you may need to focus on. Anybody in the marketing industry will tell you that it is a very careful and considered process. Your very success will depend on your marketing. But when you … [Read more...]

"Don't just talk about what your product does or why it is superior; show them a compelling picture of how it's going to make their life better because that's what gets people existed!"- Steve Jobs  This isn't just a statement, but the marketing mantra of many young entrepreneurs. Especially when you have to launch a new product on the market. In fact, it goes without … [Read more...]

Your business runs upon the capabilities of your employees: they engage in numerous activities every day to keep your business up and running. However, out of the 10 activities, your average employee performs every single workday, probably only 4 of them add to their overall productivity whereas the rest is just running activities such as making budgets, making customer … [Read more...]

The internet and technology's influence has permeated many aspects of our lives, including business, in this digital age. Therefore, it would be prudent for business owners to integrate as much technology as possible into their business operations for optimum results. Research shows that small businesses currently employ approximately 47% of the entire US private … [Read more...]

Since the entire world transferred to the digital realm when 2020 started, the internet has been flooded with marketing materials for various products, services, and businesses. The internet has been inundated with digital marketing and advertising for about a decade now, but COVID-19 has advanced the situation in unprecedented ways. There's no denying that the digital … [Read more...]