New Product Launch! Try Using These Budget-Friendly Promotion Ideas

“Don’t just talk about what your product does or why it is superior; show them a compelling picture of how it’s going to make their life better because that’s what gets people existed!”- Steve Jobs  This isn’t just a statement, but the marketing mantra of many young entrepreneurs. Especially when you have to launch a…

4 Benefits Of Business Process Outsourcing

4 Benefits Of Business Process Outsourcing

Your business runs upon the capabilities of your employees: they engage in numerous activities every day to keep your business up and running. However, out of the 10 activities, your average employee performs every single workday, probably only 4 of them add to their overall productivity whereas the rest is just running activities such as…

Small Businesses and the Evolving Digital World: How to Keep Up

Small Businesses and the Evolving Digital World: How to Keep Up

The internet and technology’s influence has permeated many aspects of our lives, including business, in this digital age. Therefore, it would be prudent for business owners to integrate as much technology as possible into their business operations for optimum results. Research shows that small businesses currently employ approximately 47% of the entire US private workforce,…

Time To Adapt Your Social Media Strategy!

Time To Adapt Your Social Media Strategy!

Influencer marketing is a very interesting option in the field of digital marketing to promote a certain product or service. Carrying out an influencer marketing campaign may be the best option to reach the audience, quickly making the advertising investment profitable.   What is influencer marketing? For any company or business, influencer marketing is a…